20 years of agap2: how has a digital event strengthened cohesion and commitment on a national scale?

To celebrate our 20th anniversary and given the rapid growth of our company and the spread of our teams across France, we have made cohesion and a sense of belonging a strategic issue.

‍

Why a 20th anniversary game?

The 20th anniversary of agap2 is much more than just a symbolic date. It’s an opportunity to celebrate our history while looking ahead to the next few years. To mark this milestone, we came up with an original format that would unite all our teams, wherever they are, around a shared digital experience.

What could be better than a collective digital challenge to bring our teams together and embody the seven values that drive us, around the acronym "L.A. F.O.R.C.E.'”: Liberty, Audacity, Fun, Objectives, Responsiveness, Consideration, Exchange?

An immersive world to get all Agapians on board

We created an immersive narrative universe: every day, the Agapians boarded the agapix ship for a new mission. Between mini-games, discoveries about our culture and challenges based on our values, everyone progressed through a stimulating and unifying digital journey.

The challenge of sharing our values and messages by turning the experience into a game is confirmed by Anaïs, who has been an Agapian for 6 months:

‍"The world of agapix immediately drew me into the adventure. Discovering the day’s challenge became an eagerly awaited moment. We learnt by playing."

‍

As well as the game itself, we wanted to set up a national digital event, capable of creating a real daily ritual and strengthening cohesion, even when the teams are spread all over France.

‍

"Even remotely, I felt like I was really part of the team. Each challenge allowed me to get closer to my colleagues and better understand our culture, while having fun.” - Julien, consultant project manager.

‍

Nearly 1,000 entries across France

Chaque jour, le défi proposé dans notre application interne Tous agap2 est devenu un rendez-vous. In just three weeks, the game attracted almost 1,000 entries, demonstrating the high level of commitment shown by Agapians. Every day, the challenge proposed in our internal application Tous agap2 became an event.

‍

In all, 20 Agapians received awards, with one winner going to Lisbon, a symbolic nod to the birthplace of agap2. It was a powerful way of celebrating our identity, while at the same time recognising the commitment of those who bring agap2 to life on a daily basis.

‍

‍98% of participants would like to repeat a similar experience, confirming that this fun, collective format generates real enthusiasm. The participation results confirm that the game has gone beyond the realm of entertainment to become a real lever for collective commitment.

‍

A collective momentum

Beyond the numbers, the game has triggered a collective momentum, with daily exchanges, challenges commented on live, score comparisons and encouragement. All these interactions punctuated our days and strengthened the links between our teams.

‍

These day-to-day interactions motivated our winner, Alexandre:

”After my 7th place in 2024, I was keen to take onthe 20-year challenge. Playing every day has motivated me and connected me to my colleagues. Finishing in first place and winning a trip to Lisbon was the icing on the cake!”

‍

This momentum has resulted in a strong sense of belonging: 82% of participants feel that this experience hasstrengthened their sense of belonging to agap2.

‍

Behind the game, a culture: our own

This project illustrates a strong belief held by agap2 that corporate culture cannot be taken for granted, it has to be put into practice. Through this national digital game, our collective spirit was expressed in a concrete and authentic way. Cohesion is not seen as an abstract concept, but as a reality that is lived and nurtured by shared experiences, even on a large scale.

‍

This initiative goes beyond entertainment, revealing what makes agap2 unique: a culture that is lived, shared and built together.

‍

And if this way of working together and advancing collectively appeals to you, then you can write the next step with us: discover our job offers.